Explore the Business Management (Marketing) program at Edinburgh Napier University. This program is offered in GBR and provides an excellent learning opportunity in Masters studies.

The MSc in Business Management (Marketing) at Edinburgh Napier University is an online postgraduate program designed to equip students with essential skills in business management with a focus on marketing. This course is tailored for individuals seeking to enhance their career prospects in the marketing sector while balancing personal commitments. Spanning 21 to 33 months, students will engage in a dynamic curriculum that includes modules such as Global Marketing, Leadership, Strategy and Innovation, and Strategic Brand Management. The program emphasizes practical skills and theoretical knowledge, preparing graduates for senior roles in various industries. With a total of 180 credits required for completion, the course is delivered entirely online, allowing for flexible study options. Students benefit from a supportive online learning environment, including access to academic support and resources, ensuring a comprehensive educational experience.

Required Courses

• Creating Business Excellence and Marketing
• Business Economics and Finance in a Global Environment
• Organisational Change and Management
• Leadership, Strategy and Innovation
• Global Marketing
• Strategic Brand Management
• Research Methods
• Dissertation

Elective Courses

• No elective courses listed.