Explore the Digital Marketing MS (Online) program at Fairleigh Dickinson University. This program is offered in USA and provides an excellent learning opportunity in Masters studies.

The online Master’s in Digital Marketing from Fairleigh Dickinson University is designed to equip students with essential skills for success in the rapidly evolving digital marketing landscape. The program covers a comprehensive range of topics including SEO, web analytics, consumer behavior, and social media marketing, ensuring graduates are well-prepared for various roles in the industry. With a focus on experiential learning, students will develop a digital marketing portfolio that showcases their expertise. The curriculum is informed by industry professionals, providing real-world insights and practical applications. Graduates will also have the opportunity to gain certifications in Google Analytics and Hootsuite, enhancing their employability. The program is structured to accommodate working adults, offering flexibility through its fully online format, allowing students to balance their studies with personal and professional commitments.

Required Courses

• MKTG 6400 Marketing Decision Making
• MKTG 6614 SEO & Advertising
• MKTG 6617 Web Analytics
• MKTG 6620 Marketing Research
• MKTG 6630 Consumer Behavior
• MKTG 6640 Foundations of Digital Marketing
• MKTG 6650 Digital Customer Journeys
• MKTG 6660 Social Media Marketing
• MKTG 6670 Mobile Marketing
• MKTG 6675 Email Marketing Engagement

Elective Courses

• No elective courses listed.