Bachelor of Science in Business Administration - Digital Marketing and Advertising

The Bachelor of Science in Business Administration with a focus on Digital Marketing and Advertising at Liberty University is designed to equip students with essential skills in digital marketing strategies and business principles. This 100% online program allows students to learn at their own pace through 8-week courses, covering topics such as site optimization, web analytics, and customer retention. With a total of 120 credit hours required for completion, students can transfer up to 75% of their degree credits. The curriculum not only emphasizes technical and creative skills but also prepares graduates for various roles in the digital marketing field, including digital marketing specialists and SEO strategists. Liberty University is accredited by the Southern Association of Colleges and Schools Commission on Colleges, ensuring a high-quality education that meets industry standards.