Explore the Master of Marketing & Communications program at Loyola University New Orleans. This program is offered in USA and provides an excellent learning opportunity in Masters studies.

The Master of Science in Marketing and Communications at Loyola University New Orleans is designed for professionals seeking to enhance their expertise in the dynamic fields of marketing and communications. This online program consists of 30 credit hours, including 15 credits of core courses that cover essential topics such as strategic marketing, digital marketing, and the state of journalism. Students can choose from elective tracks in communications or marketing, or design their own curriculum tailored to their career goals. The program culminates in a capstone project that allows students to apply their learning in real-world scenarios. With no GMAT or GRE required for admission, this program is accessible to both working professionals and recent graduates. Students can complete the degree in as little as one year or extend it over two years, making it a flexible option for those balancing work and study.

Required Courses

• BA B601 Applied Business Mathematics
• MKT B700 Strategic Marketing
• MKT B820 Digital Marketing & Analytics
• CMMN A600 State of Journalism & Mass Communications
• CMMN A782 Social Media

Elective Courses

• CMMN A735 Ethics & Diversity
• CMMN A810 Crisis Communication
• CMMN A820 Corporate & Social Responsibility
• BA B750 Competitive Strategy
• MGT B700 Organizational Leadership
• MKT B825 Consumer Analysis & Research