MSc in Digital Marketing Strategy

The MSc in Digital Marketing Strategy at Munster Technological University is a part-time, online program designed for professionals in traditional and digital marketing. Spanning two years, the program consists of four semesters, beginning with foundational modules that cover essential skills in digital marketing. Students can exit after the first semester with a Certificate in Digital Marketing or continue to complete the full Master's degree, which includes advanced modules and a practical project. The curriculum emphasizes strategic perspectives and practical applications, with assessments based on project work rather than traditional exams. The program is delivered by experienced lecturers from various sectors, ensuring that students gain relevant insights and skills. Elective modules allow for customization based on individual interests, making this program suitable for those looking to advance their careers in digital marketing.