Online Master of Science in Marketing

The Online Master of Science in Marketing at Santa Clara University’s Leavey School of Business is designed to equip students with the skills necessary to thrive in the dynamic field of marketing. This program emphasizes the use of modern marketing technologies, or 'MarTech', providing hands-on experience with tools such as Google Analytics and CRM software. The curriculum is tailored to meet the needs of working professionals, offering flexibility through asynchronous coursework that allows students to learn at their own pace. With a focus on digital marketing strategies, students will learn to navigate the complexities of online marketing, social media, and consumer engagement. The program also fosters a global network of peers, enhancing the learning experience through diverse perspectives. Graduates will emerge as visionary leaders, ready to tackle the challenges of the marketing landscape.