Explore the MS Marketing program at University of Colorado Denver. This program is offered in USA and provides an excellent learning opportunity in Masters studies.

The online Master of Science in Marketing at the University of Colorado Denver equips students with advanced marketing strategies and a deep understanding of consumer behavior. This program is designed for working professionals seeking to enhance their marketing careers. Students will complete 30 credit hours, focusing on core marketing skills and can choose from specializations such as Brand Communications, Marketing Intelligence, and Global Sustainability. The curriculum emphasizes practical learning through collaborative projects and real-world applications, preparing graduates for leadership roles in various marketing sectors. The program is fully online, allowing flexibility to balance studies with professional commitments, and can be completed part-time within a maximum of five years.

Required Courses

• Marketing Dynamics in the 21st Century
• Marketing Strategy
• Marketing Challenges at the Global Frontier
• Services Marketing for Traditional and Creative Industries
• Market Research Analytics I
• Consumer Intelligence – Psychology and Behavior
• CRM, Big Data, and Marketing Metrics

Elective Courses

• Brand Identity & Marketing Communication Strategy
• Digital Media Marketing – Tools and Analytics
• Big Data Customer Relationship Management
• Marketing & Global Sustainability
• Managing for Sustainability
• Business Ethics and Corporate Social Responsibility
• Business for a Better World
• Global Climate Change