Explore the Master of Science in Marketing program at University of Illinois Chicago. This program is offered in USA and provides an excellent learning opportunity in Masters studies.

The Master of Science in Marketing at the University of Illinois Chicago is a fully online program designed to equip students with essential marketing skills. This 32-credit hour program consists of 8 courses and can be completed in as few as 12 months. The curriculum covers critical areas such as marketing management, digital and social media marketing, consumer behavior, and marketing analytics. Students can choose to specialize in Customer-Focused Marketing. The program is tailored for both marketing professionals and those new to the field, providing a comprehensive understanding of modern marketing strategies and tools. All courses are asynchronous, allowing for maximum flexibility, and students can opt to study part-time by taking one course at a time. Graduates are well-prepared for various marketing roles, benefiting from a strong alumni network and dedicated career support.

Required Courses

• Introduction to Marketing
• Marketing Management
• Consumer Behavior
• Marketing Analytics
• Marketing Research I
• Integrated Marketing Communications
• Digital and Social Media Marketing
• International Marketing

Elective Courses

• No elective courses listed.