Online Marketing Bachelor's Degree

The Online Bachelor's Degree in Marketing from the University of Maryland Global Campus (UMGC) is designed to equip students with essential skills in communication, strategy, and digital marketing. This program requires a total of 120 credits, including 36 credits in required major courses such as Marketing Principles, Consumer Behavior, and Digital Marketing Principles. Students will engage in hands-on projects that prepare them for real-world marketing challenges, including developing marketing plans and conducting market research. The curriculum is regularly updated to reflect current industry trends, ensuring graduates are well-prepared for careers in various marketing roles. With competitive tuition rates and a flexible online format, this degree is ideal for those looking to advance their careers in the fast-paced marketing field.